A pioneering spirit, a living legend
Why have we paired Sir Ranulph Fiennes with our Great British Rum? In honesty, the two were destined to meet.
Officially recognised as the world’s greatest living explorer by the Guinness Book of World Records, Sir Ranulph Fiennes has lived a life of adventure – though he doesn’t see it that way. He’s just been pulled by the call of the wild, and a quest for the limits of what’s possible.